PROJECT/CAMPAIGN: Fill-A-Backpack

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SITUATION: Swedish Medical Center was hosting a backpack drive for the employees to participate in .Families living in poverty simply cannot afford the expense of school supplies for their children. By providing children in the community with brand new backpacks filled with grade-appropriate school supplies, Swedish staff could  help Englewood students show up to school ready to start the new school year!​

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SOLUTION: Creating an internal campaign to show employees how easy it is to give back to the community.  I create the following creative: flyer, banner, poster, social media, tv screen and landing page. The drive was a huge success and they use the same creative each year.