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![fbc-outdoor-3.jpg](https://static.wixstatic.com/media/2c1ea2_ee711cb6928d4c1c939d40f491bc8944~mv2.jpg/v1/fill/w_548,h_363,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/fbc-outdoor-3.jpg)
AWARDS: American Advertising Awards Tuscaloosa GOLD, Special Judge's Award for Outdoor Campaign
PROJECT/CAMPAIGN: The Family Birth Center at Jackson Hospital
SITUATION: After a $3 million renovation, The Family Birth Center at Jackson Hospital began offering spacious family-centered labor, delivery and postpartum rooms. Jackson wanted to showcase the new facilities.
SOLUTION: The campaign highlighted the colorful mosaic mural and light, airy color scheme where each new newborn, mother and family can expect to be pampered.
![fbc-outdoor-3.jpg](https://static.wixstatic.com/media/2c1ea2_ee711cb6928d4c1c939d40f491bc8944~mv2.jpg/v1/fill/w_479,h_334,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/fbc-outdoor-3.jpg)
![fbc-outdoor-2.jpg](https://static.wixstatic.com/media/2c1ea2_f091d1e197864f2d8b57fbc4f0549000~mv2.jpg/v1/fill/w_479,h_334,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/fbc-outdoor-2.jpg)
![fbc-outdoor-4.jpg](https://static.wixstatic.com/media/2c1ea2_e9a91c687c554fa6b75656a908c3a1ff~mv2.jpg/v1/fill/w_118,h_84,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/fbc-outdoor-4.jpg)
![fbc-outdoor-1.jpg](https://static.wixstatic.com/media/2c1ea2_d81e4ebb5cc14090aa090f6eb9f5abee~mv2.jpg/v1/fill/w_118,h_84,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/fbc-outdoor-1.jpg)
![fbc-brochures.jpg](https://static.wixstatic.com/media/2c1ea2_4a012835765a4a318f9512786f2903e4~mv2.jpg/v1/fill/w_147,h_97,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/fbc-brochures.jpg)
![Print Ad](https://static.wixstatic.com/media/2c1ea2_81124507cfaa4d0ebac2d959322af841~mv2.jpg/v1/fill/w_115,h_147,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/FBC-AD%20copy.jpg)
![fbc-directmail.jpg](https://static.wixstatic.com/media/2c1ea2_199dcc03a0534e078bcd9a39b77f3c2c~mv2.jpg/v1/crop/x_757,y_430,w_4631,h_3089/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/fbc-directmail.jpg)
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